Student studying Public Relations
In my second year at University, I undertook a Campaign Components and Structures module in which we learnt different and unique elements to putting a campaign together. The assignments encouraged us to be creative in designing a leaflet, putting together a press conference and writing an ambush marketing pitch. The latter earned me 85 marks,…
I put off going into the world of studying PR because I though it was an extrovert's job and I identify more as an introvert. I remember my mum telling me one day that I would have to be more confident to go into that line of work, and while she was right in some…
I had a complete flashback to my Media A Level yesterday when I had a lecture on textual analysis. I don't think I've ever been so happy to see Roland Barthes be mentioned and immediately think about my old media teacher, who first introduced me to the world of media. I never thought about how…
Continue reading ➞ The semiotics of learning about Public Relations early
Earlier this week in a interview Emma Watson spoke about her true feelings around turning 30 and still being single, she opened up about how it took a long time to understand and be truly happy on her own, but that she refers to it as being "self-partnered". You could almost hear the backlash before…
It’s no surprise to anyone on here that I’m a massive fan of books. So when I got asked to represent Cygnet PR by doing some social media work for the Lincoln Book Festival, I was over the moon. The festival lasted for one week and focused on the theme ‘Victoria’. How did the work…
Over the summer of 2019 I had the privelege to undertake two opportunties within the world of PR - the first being a week work experience with Shooting Star. Shooting Star are a PR and Marketing company based in Lincoln, but with new offices in Newark, who have just celebrated their 13th year of running.…
In 2018, after joining the Oxfam team at Cygnet PR, I became the liasion between James, the Store Manager of Oxfam Lincoln Bookshop, and the team back at University. This meant that when it came to creating a marketing plan for the Christmas build-up on social media, I sat down with James and strategised what…
