Ambush Marketing Plan

In my second year at University, I undertook a Campaign Components and Structures module in which we learnt different and unique elements to putting a campaign together. The assignments encouraged us to be creative in designing a leaflet, putting together a press conference and writing an ambush marketing pitch. The latter earned me 85 marks,…

The Ethical Code of Working With Each Other

This week at University we began our plans for our group work, and interestingly our tutor set us the task of compiling a list of 10 rules that we should follow during that time. While creating the list I realised that they were pretty much the standard rules, sometimes unspoken ones, of how we should…

Mental Health in the Workplace

I’ve always been someone who has an extreme interest in mental health and how it is represented in the workplace, being someone who suffers from anxiety myself. It is even more worrying knowing that I want to go into a profession like PR, where the expectation is that you are always “switched on” and it…